Monday, February 13, 2017

Happy Birthday Applet is a very big deal!


I am not much into happy birthday's, but am overwhelmed by the wishes, thanks to one and all!

As I am required to transition to consider what others think important also as important, I need to make a mountainous effort to catch up with happy birthday culture.

Therefore I need help.

I need a reliable applet that runs on both android and IOS to manage happy birthday wishes. This applet needs to have the following requirements.

1. It interfaces with all the social network sites and stores everyone's birthdays. It automatically sends birthday wishes to the persons on all possible and allowed social network profiles and emails.

2. It also interfaces with the address books and extract contacts, allows to enter birthdays where info is not available.

3. It allows one to pre-mark the friends for birthday wishes. The ones not marked will not be wished.

4. It allows to store a default wishing message.

5. It allows to customize a message for a particular person or set of persons, beforehand.

6. It keeps a log of all birthday messages sent, it also receives acknowledgements and thank you notes for the same.

7. It allows to manage and clear message logs in one go or selectively.

8. It is quite handy for one to manage his or her birthday. It allows to edit the birth date as needed. It allows to block or open to receive birthday messages. It is intelligent enough to read birthday wishes from social network profiles and emails and log them in the applet. It allows to send a standard or customized thank you note to all the wishes.

9. All messages can have an attachment with reasonable size limit to make the message personal and with additional value add.

10. It has an analytic engine to analyze the birthday wishes by different parameters.

11. These applets will monetize their investment through advertisements, which again are tuned by the ad suppliers based on profile info they already have.

12. The app also grows over time and helps to social network better across multiple sites. For example, it can become a single broadcasting agent to place a post in multiple sites or multiple groups in a site.

13. The app also allows to send and receive gifts electronically. Either these gifts are linked to a e-commerce registry site or virtual gifts can be made to and fro net banking, debit card, credit card, phone recharge etc. The permissions for the same are controlled by individuals.

14. With permissions set by individuals, the birthday wishes and the gifts associated can be accessed by commercial entities and other third party marketing parties.

15. The apps are extensively used by agencies where birthdays cannot be missed. Schools, colleges, alumni bodies, groups, clubs, families and friends etc. etc.

16. Eventually this app grows to be yet another popular social network forum.

Key value addition of this applet is to make the birth day wish sending and receiving a cakewalk, and making acknowledgements for the same automatic. Strategically, it helps to extract more strategic value out of these transactions in terms of increased friendship, intimacy, interaction, collaboration, and value exchanges. With the help of cloud based analytics, it helps the individual to bring more focus, strategy and impact in the networking associated.

Eventually, this concept is extended to the commercial space, customer management based contexts can leverage this concept further, especially by small businesses and business chains.

Bottom line, the individual or institution is made to focus more on connections and the emotions associated, necessary grunt work is taken care by the applet.

I am disappointed that no giant has thought of such an ubiquitous value add. Therefore, whoever leads on this value add will become another giant in the social networking space.

This thought is my gift to the universe on the valentine day of 2017 which is also my birthday!

Namasthe!

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